Our Flagship SaaS · Layer 03 of 03

EZ Rate Sheet — our platform-in-action for private lenders.

The proof, productized. EZ Rate Sheet is a niche SaaS we built and operate for private real estate lenders — a rate-sheet engine, CRM, term-sheet generator, and pricing portal. It's the case study, but it's also a real product line with active paying customers. Read the build story, or visit the product itself.

EZ Rate Sheet homepage preview
The full build story

How we built a SaaS, end to end, in six months.

Brand, product, marketing site, sales funnel, billing, onboarding, ongoing operations — every piece designed and deployed by Lead Engine Labs. The full case study walks through the problem, the build, the stack, and the outcomes.

Read the case study
6 mo Concept to live SaaS
3 Product tiers shipped
300+ Tested configs ready
<1s Page load on cold cache
What ships

Three tiers. One product.

EZ Rate Sheet ships in three forms, each designed for a different operator profile. The platform is the same — what changes is how deeply we integrate it with the lender's marketing and sales infrastructure.

Tier 01 · SaaS only

EZRS Subscription

$89–$249/mo

Month-to-month access to the rate-sheet engine, CRM, and pricing portal. For lenders who already have their tech stack and just need the pricing layer.

Tier 02 · Buildout

Lender Essentials

Includes EZRS + custom buildout

EZRS plus a custom AI-powered platform buildout — CRM, follow-up automation, term-sheet workflow, and reporting. The integrated operating system.

Tier 03 · Full stack

Growth Engine & Full Stack

Everything in Essentials, plus marketing

Lender Essentials plus the deeper marketing-and-sales infrastructure: paid ads, content engine, secondary-market readiness tooling, integrations.

Want EZRS for your lending shop?

Whether you want the SaaS subscription, the Lender Essentials buildout, or the full stack, it starts with a 30-minute discovery call.

Book a discovery call Visit ezratesheet.com