Are you tired of creating content that falls flat and fails to engage your target audience? Do you feel like your content marketing efforts are not living up to their full potential? Look no further, because we have some valuable insights from the top content marketers in the industry!
In a recent contest held by Copyblogger, the top five picks for winning content marketers were selected based on their strong writing voice and valuable content. These individuals showcased their skills and provided insights into what it takes to create successful content. Whether you are a seasoned content marketer or just starting out, these tips and tricks are sure to help you take your content to the next level.
So, let’s dive in and see what these winning content marketers have to offer!
Key Takeaways
- Copyblogger held a secret contest for Certified Content Marketers, open only to selected individuals who submitted their blog URL, favorite post URL, and a description of their blog’s value.
- The top five picks were chosen based on strong writing voice and valuable content, with new writers highlighted and the top three preparing to be certified.
- The winners of the contest were Jen Baxter with a new blog focused on creativity, Karen Kanakanui with a blog helping food-and-beverage companies use story-based marketing, and Cindy Dashnaw with a blog focused on nonprofit storytelling.
- Honorable mentions went to Cheryl Tan with a blog offering advice for working with media and getting started with multimedia content, and Joe Roberson with a blog highlighting content and funding strategies for nonprofits and Tech-for-Good companies.
Contest Details
You submitted your blog URL, favorite post URL, and description of your blog’s value to the Copyblogger contest for Certified Content Marketers, which was only open to selected individuals, both new and current.
The contest criteria were simple: submit your best work and show off your writing voice and valuable content. The selection process was rigorous, with only the top five picks chosen based on these criteria.
Copyblogger’s judges were looking for writers who could engage readers with their writing style and offer valuable insights. It was a tough competition, but the winners stood out with their unique approach and solid strategy.
Whether you’re a new or current content marketer, this contest proved that there’s always room for improvement and growth in the industry. So, keep writing and honing your skills – who knows, maybe you’ll be the next winner!
Winning Content Marketers and Their Posts
Did you know that the winning post by Jen Baxter, who took first place in Copyblogger’s Certified Content Marketer contest, focused on turning client questions into shareable content and received high praise for its crisp writing style and inspiring content?
Her blog, which centers on creativity, is a new addition to the Certified community but has already made waves with its solid strategy and visually appealing photography. Baxter’s posts offer both meaty and inspiring content that is sure to engage readers looking for fresh and innovative ideas.
Another standout winner, Karen Kanakanui, took first runner up with her blog that helps food-and-beverage companies use story-based marketing.
Her winning post, ‘How to find your best marketing stories – and never run out of ideas!’, provides valuable insights on finding marketing stories unique to each business. The post stands out for its actionable tips that readers can implement in their own marketing strategies.
Overall, the top five picks in the contest showcase different writing styles and meaty content, but all have one thing in common: the ability to find and tell engaging stories that resonate with audiences.
Honorable Mentions
Take note of Cheryl Tan and Joe Roberson, whose blogs on working with media and funding strategies for nonprofits and Tech-for-Good companies respectively, received honorable mentions in Copyblogger’s Certified Content Marketer contest. Although they didn’t win, their submissions were still noteworthy and provided valuable insights.
The judging process was difficult due to the strong submissions, but Cheryl and Joe’s blogs stood out with their stand-out qualities.
Cheryl Tan’s blog offers practical advice for working with the media and getting started with multimedia content. Her winning post, ‘The Ultimate DIY Guide to Getting Great Press’, provides step-by-step instructions for those looking to get their message out to the masses.
Meanwhile, Joe Roberson’s blog focuses on content and funding strategies for nonprofits and Tech-for-Good companies. His winning post, ‘What Sir Arthur Conan Doyle Can Teach Us about Building a Tech-for-Good Product’, draws inspiration from the famous author to offer unique insights into the world of social impact.
Overall, these honorable mentions prove that the Certified Content Marketer community is filled with talented individuals who are passionate about creating valuable content.